{"id":4833,"date":"2022-07-27T12:00:11","date_gmt":"2022-07-27T12:00:11","guid":{"rendered":"http:\/\/newdelhimart.com\/?p=4833"},"modified":"2022-08-04T00:34:55","modified_gmt":"2022-08-04T00:34:55","slug":"shopify-partners-with-youtube-to-shore-up-sales-from-content-creators","status":"publish","type":"post","link":"https:\/\/apkwebtech.in\/site\/shopify-partners-with-youtube-to-shore-up-sales-from-content-creators\/","title":{"rendered":"Shopify partners with YouTube to shore up sales from content creators"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Shopify Inc on Tuesday announced a partnership with Alphabet Inc&#8217;s YouTube to allow merchants to sell through the video platform, as the Canadian company looks to tap into the growing number of content creators launching their own e-commerce stores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The partnership, which builds on an existing one with Google, will allow merchants to integrate their online stores with YouTube, which reaches over two billion monthly users.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify, which makes tools for merchants to set up their online stores, in June launched new features to help its clients sell to other businesses and on Twitter in a bid to counter a post-pandemic slowdown in online shopping.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AdvertisementProfessor, Information Systems\/Technology at IIT Bombay<br>Register Now Certificates will be issued to participants post succesful completion of the course<br>The company lost its prime spot as Canada&#8217;s most valuable company and its shares have lost more than three quarters of their value so far this year as consumers return to stores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify&#8217;s director of product, marketplaces and creators, Amir Kabbara, said the partnership with YouTube would help boost conversion rate and in turn the gross merchandise volume, a key success metric, for the company.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Merchants can tag and pin products during live streams, show a curated list of products in a product shelf below on-demand videos and add a store tab under their YouTube channel to feature their products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify, which has also partnered with TikTok, Facebook, Instagram and other social media platforms, said it saw orders placed through such partner integrations quadruple in the first quarter of the year<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Source-https:\/\/retail.economictimes.indiatimes.com\/news\/industry\/shopify-partners-with-youtube-to-shore-up-sales-from-content-creators\/92993143<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shopify Inc on Tuesday announced a partnership with Alphabet Inc&#8217;s YouTube to allow merchants to sell through the video platform,[&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":4934,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4833","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-updates"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Shopify Inc on Tuesday announced a partnership with Alphabet Inc&#039;s YouTube to allow merchants to sell through the video platform, as the Canadian company looks to tap into the growing number of content creators launching their own e-commerce stores. 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